SPIRIT#02

This experimental fashion promotional video blends the elegance of style with the improvisational spirit of jazz, creating a vibrant visual symphony. Clothing transforms into living art through precise symmetrical balance, immersive cubic layouts, and the dynamic energy of motion typography. A jazz-inspired color palette, rich in bold contrasts and tonal depth, enhances the visual narrative while strategic elements guide the viewer’s eye, mirroring the rhythm and spontaneity of jazz. Each frame celebrates innovation, where fashion, movement, and sound converge to leave a lasting impression.


L’art pour l’art Collections
Title
: SPIRIT#02
Artist: Albert Young Choi
Date: November 28, 2024
Medium: Video
Dimensions: 16:9





Media from Adobe x Designed and Edited by Albert Young Choi
© 2024 Albert Young Choi


SPIRIT#01

“SPIRIT” transforms found media into an impactful exploration of fashion as art and identity. It features symmetric balance, cubic layouts, dynamic motion typography, and vibrant colors to craft a visually striking narrative. The precise interplay of structure and movement highlights the designs, while the kinetic typography adds energy and modernity. Through its innovative use of found media, “SPIRIT” pushes creative boundaries, presenting fashion as a seamless fusion of art, technology, and vision.


L’art pour l’art Collections
Title
: SPIRIT#01
Artist: Albert Young Choi
Date: November 21, 2024
Medium: Video
Dimensions: 16:9






Media from Adobe x Designed and Edited by Albert Young Choi
© 2024 Albert Young Choi


FLOW

A woman, like water, embodies strength and resilience, flowing gracefully through challenges. Her calm reflects wisdom and empathy, while her inner strength allows her to navigate obstacles with courage. Both women and water nurture and heal, leaving a lasting impact as gentle yet unstoppable forces, bringing warmth and care to all they encounter.


L’art pour l’art Collections
Title
: FLOW
Artist: Albert Young Choi
Date: November 8, 2024
Medium: Video
Dimensions: 16:9





Media from Adobe x Designed and Edited by Albert Young Choi
© 2024 Albert Young Choi


Hangeul with a Famous Korean Love Song


Creating a compelling copy of a famous Korean love song through Hangeul calligraphy using concrete poetry requires careful integration of the song’s emotional resonance with the artistic representation of its form. Concrete poetry, where the visual arrangement of text conveys as much meaning as the words themselves, is a beautiful and unique way to interpret a song.


L’art pour l’art Collections
Title
: Hangeul with a Famous Korean Love Song
Artist: Albert Young Choi
Date: October 11, 2024
Medium: Video
Dimensions: 16:9





Music from Adobe x Designed and Edited by Albert Young Choi
© 2024 Albert Young Choi


TYPE AND IMAGE

“TYPE AND IMAGE” by Albert Young Choi

Albert Young Choi’s “Type and Image” series explores the fragility of human life when faced with powerful influences like environment, politics, culture, and history. His works highlight how these forces shape and define humans, often without them realizing it. By blending text and images, Choi creates a visual dialogue that reflects how we communicate and perceive the world.

Through the fusion of type and image, Choi actively involves viewers in a reflection on the construction and interpretation of meaning. His works playfully navigate the tension between the forces that shape our identities and our capacity to self-define. In this process, Choi underscores the delicate equilibrium between individual freedom and the perpetual external influences that shape our lives.

Artist: Albert Young Choi
Date: 2003-2018
Medium: Digital Image
Dimensions: 59.4 cm × 84.1 cm